Privacy policy

Last updated: July 1, 2025

This Privacy Policy describes how Vytanature (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal data when you visit, use, or make a purchase from Vytanature.nl (the “Site”), or otherwise communicate with us regarding the Site (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” refer to you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected under this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site, revise the “Last updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Data

To provide the Services, we collect personal information about you from various sources, as outlined below. The information we collect and use depends on your interactions with us.

In addition to the specific uses set out below, we may use the information we collect about you to communicate with you, deliver or improve the Services, comply with applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Data We Collect

The type of personal data we collect about you depends on your interactions with our Site and your use of our Services. When we use the term “personal data,” we mean information that identifies, relates to, describes, or could be associated with you. The following sections describe the categories and specific types of personal data we collect.

Information You Provide Directly

Information you provide directly to us via the Services may include:

  • Contact information such as your name, address, phone number, and email address.

  • Order information such as your name, billing address, shipping address, payment confirmation, email address, and phone number.

  • Account information such as your username, password, security questions, and other account security details.

  • Customer support information such as the details you include when communicating with us (e.g., messages sent through the Services).

Some features of the Services may require you to provide certain information. If you choose not to provide it, you may not be able to use or access those features.

Information We Collect Automatically

We may automatically collect certain information about your interaction with the Services (“Usage Data”) using cookies, pixels, and similar technologies (“Cookies”). Usage Data may include details on how you access and use our Site and your account, device information, browser information, network connection data, IP address, and other interaction details.

Information We Obtain from Third Parties

We may also obtain information about you from third parties, such as vendors and service providers who collect data on our behalf. Examples include:

  • Companies that support our Site and Services, such as Shopify.

  • Payment processors who collect billing details (e.g., bank, credit, or debit card information, billing address) to process payments, fulfill orders, and deliver products or services.

When you visit our Site, open or click emails from us, or interact with our Services or ads, we (or third parties we work with) may automatically collect certain information using online tracking technologies, including pixels, web beacons, SDKs, third-party libraries, and cookies.

All information obtained from third parties is handled in accordance with this Privacy Policy. See also Third-Party Websites and Links below.

How We Use Your Personal Data

  • Product and Service Delivery. We use your personal data to deliver the Services, process payments, fulfill orders, send account and transaction notifications, manage your account, arrange shipping, and handle returns and exchanges. Shopify may also process your data to match your account with other Shopify services.

  • Marketing and Advertising. We may use your data to send promotional communications (by email, SMS, or post) and to show ads for products or services, tailored to your interests. For residents of the EEA, the legal basis is our legitimate interest in marketing our products (Art. 6(1)(f) GDPR).

  • Security and Fraud Prevention. We use personal data to detect, investigate, or respond to fraud, illegal activity, or abuse. If you register for an account, you are responsible for safeguarding your login credentials. For EEA residents, the legal basis is our legitimate interest in keeping our website secure (Art. 6(1)(f) GDPR).

  • Communication and Service Improvement. We use your data to provide customer support and improve our Services. The legal basis is our legitimate interest in maintaining business relationships (Art. 6(1)(f) GDPR).

Cookies

Like many websites, we use cookies. Details about the cookies used with Shopify can be found at Shopify’s Cookie Policy. Cookies help support and improve our Site and Services, remember preferences, perform analytics, and personalize user experiences and ads.

Most browsers accept cookies by default, but you can configure your browser to delete or reject them. Blocking cookies may impair site functionality.

How We Disclose Personal Data

We may share your personal data with third parties in the following circumstances:

  • Vendors and service providers (e.g., IT management, payments, fulfillment, data analytics, customer support).

  • Business and marketing partners (who use your data according to their privacy policies).

  • At your direction or with your consent (e.g., social media integrations).

  • Affiliates and within our corporate group (for legitimate business interests).

  • Business transactions (e.g., mergers, bankruptcy).

  • Legal compliance and enforcement (e.g., subpoenas, enforcing terms, protecting rights).

We do not use or disclose sensitive personal data without your consent or for profiling purposes.

Third-Party Websites and Links

Our Site may contain links to third-party websites. We are not responsible for the privacy or security of these websites. Always review their privacy policies.

Children’s Data

The Services are not intended for children, and we do not knowingly collect their data. If a child has provided us with personal data, parents/guardians may contact us to request its deletion.

Data Security and Retention

We use reasonable measures to protect your data, but no method is 100% secure. Retention depends on factors such as account maintenance, service delivery, legal requirements, and dispute resolution.

Your Rights

Depending on where you live, you may have the following rights:

  • Access/know your data.

  • Request deletion.

  • Request correction.

  • Data portability.

  • Opt-out of sale/sharing/targeted advertising.

  • Restrict processing.

  • Withdraw consent.

  • Appeal decisions.

  • Manage communication preferences.

We may need to verify your identity before fulfilling requests. Authorized agents may also submit requests on your behalf, subject to proof.

Complaints

If you have complaints, contact us. If unresolved, you may appeal or contact your local data protection authority. For the EEA, [see the list of supervisory authorities here].

International Users

We may transfer, store, and process data outside your country, including Europe, under lawful transfer mechanisms (e.g., EU Standard Contractual Clauses).

Contact

For questions, privacy concerns, or to exercise your rights:
📧 support@vytanature.com
📍 Unit 2A, 17/F, Glenealy Tower, No.1, Central, HK, HK

Unless otherwise stated, we are the controller of your personal data under applicable data protection laws.